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BSc Consumer Behaviour and Marketing

The University of Reading🥈 TEF Silver
Full-time3 YearsPlacement YearFoundation YearSubject: Business & Administrative Studies
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Course Score
B /77
Graduate Salary£30,000
Satisfaction84%
Degree Completion95%
Professional Jobs75%
Meaningful Work90%

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business & Administrative Studies graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£30,000
typical starting salary
£25,000
£35,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business & Administrative Studies graduates nationally earn £20,000–£70,000 (1545 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
40%
02
Finance Professionals
★ Professional
10%
03
Managers, directors and senior officials
★ Professional
10%
04
Administrative occupations
5%
05
Artistic, literary and media occupations
★ Professional
5%
06
Business, Research and Administrative Professionals
★ Professional
5%
07
Leisure, travel and related personal service occupations
5%
08
Media Professionals
★ Professional
5%
09
Sales occupations
5%
10
Teaching and Childcare Support Occupation
5%

Professional Accreditations

This course is accredited or recognised by professional bodies:

Recognised Professional Body (03501)
03501
Note: 0

Student Satisfaction

National Student Survey — 40 respondents (59% response rate)

76%
Teaching Quality
87%
Assessment & Feedback
78%
Academic Support
78%
Organisation
87%
Learning Resources
71%
Student Voice

Your Local Budget 🍕

Reading
Average Weekly Rent
£155
Est. Annual Total£13,220
📊5% more expensive than the UK average

💰Free Money & Grants

Don't rely just on loans! Universities give out thousands in non-repayable cash bursaries if your household income is lower or you come from a state school.

See if you qualify ↗

🚦 Will I Get In?

Input your predicted A-Levels to see how you compare to last year's accepted students.

Past Accepted Tariffs

80-95
10%
96-111
30%
112-127
20%
128-143
5%
144-159
10%
160-175
5%

Entry Qualifications

A-level
87%
Foundation
8%
Access
3%
Other HE
2%

Accreditations

✓

Recognised Professional Body (03501)

03501

AI & Your Career

Based on Anthropic research

42%
High Exposure

AI is actively being used in many tasks within this career, though human expertise remains important. Graduates who understand AI tools will have a competitive advantage.

Graduate Roles by AI Exposure

60%Business, Research and Administrative
55%Administrative
52%Finance
48%Business and public service associate
45%Media

Outcomes

95%
Continuation
75%
Professional Work
90%
Meaningful Role
80%
Career On Track