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BA Digital Marketing

The University of Westminster🥈 TEF Silver
Full-time3 YearsPlacement YearYear AbroadSubject: Business & Administrative Studies
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Course Score
C /67
Graduate Salary
£26,000
Satisfaction
88%
Degree Completion
88%
Professional Jobs
58%
Meaningful Work
70%
The Course
Student Life
After Uni
Recognised By

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business & Administrative Studies graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£26,000
typical starting salary
£24,000
£30,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business & Administrative Studies graduates nationally earn £20,000–£70,000 (1545 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

AI & Your Career

Based on Anthropic research

42%
High Exposure

AI is actively being used in many tasks within this career, though human expertise remains important. Graduates who understand AI tools will have a competitive advantage.

Graduate Roles by AI Exposure

68%Customer service
60%Business, Research and Administrative
55%Administrative
48%Business and public service associate
45%Media

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
32%
02
Media Professionals
★ Professional
11%
03
Sales occupations
11%
04
Administrative occupations
9%
05
Elementary occupations
9%
06
Artistic, literary and media occupations
★ Professional
4%
07
Business, Research and Administrative Professionals
★ Professional
4%
08
Customer service occupations
4%
09
Managers, directors and senior officials
★ Professional
4%
10
Teaching Professionals
★ Professional
2%

Outcomes

88%
Continuation
58%
Professional Work
70%
Meaningful Role
55%
Career On Track